Custom Packaging Trends

Creating custom packaging should never feel overwhelming. We’re here to break down boxes, bags, and more for you.

Some of Morgan Chaney’s Favorite Custom Printed Products

Representatives at Morgan Chaney are highly trained and qualified to handle your custom printed packaging orders. From food service packaging, high-end retail eurotote shopping bags, and reusable tote bags, we create it all! Here are a few fun examples of packaging that we are especially proud of: Island’s custom printed take out packaging collection: Morgan […]

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Is Your Packaging Wasting Brand Equity?

As packaging experts you already take on a lot: working with hard to please CEO’s,  consumers and marketing people, whose ideas are often easier expressed than executed. So, it’s understandable that one more thing added onto your ever expanding plate might seem undoable but this “thing” is vital—it’s repurposing your packaging. For many packaging designers,

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How Custom Packaging Can Save You Money

Almost all companies are out to package their product attractively albeit cost effectively. Yet, somewhere along the way the words “custom packaging” have become synonymous with “way more expensive” when compared to stock packaging. This is a shame. In all reality, many businesses would benefit, yes even in their pocketbooks, by using custom packaging rather

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Do Consumers Really Value Environmentally Friendly Packaging?

Well, it seems that depends largely on the consumer’s own personal values system. Often, people align themselves with brands that mirror their own beliefs. So, while it’s true that more and more ‘conscious consumers’ do in fact value environmentally friendly packaging such as reusable bags, it’s still rare for sustainability to be the deciding factor

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Bag Ban Legislation and Developing Alternative Packaging

Many cities and counties across the U.S. have or are currently in the process of adopting single-use plastic and paper bag bans. These ordinances regulate the types of merchandise bags or custom shopping bags business establishments can distribute, in hopes of encouraging everyone from retailers to restaurants, to shift to using reusable cloth bags. At

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5 Principles of Sustainable Branding

Sustainable branding is changing the landscape of how business practices work. No longer will slapping a company logo and slogan on custom food packaging or custom gift boxes equate to effective branding. For meaningful, sustainable branding to take place a company-wide re-imagination for strategy, operations and value needs to take place. The following five principles

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Why Some Packaging Designs Miss Their Mark

How you package your product is one of the most important decisions you will make.  Good printed packaging increases sales and boosts popularity, while bad packaging sends products directly to the clearance wall. There are many reasons why packaging designs fail: this article discusses the role of marketing missteps. Marketing and Packaging There’s an expression: “You don’t remember what people said:

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