Unpacking the Power of Digital Print E-commerce and Shipping Boxes: Where Technology Meets Packaging Brilliance

In a world where first impressions matter more than ever, your brand’s packaging is the unsung hero of customer experience. Gone are the days of bland, one-size-fits-all boxes that do little more than protect your product during transit. Enter the era of digital print e-commerce and shipping boxes – a game-changer that not only safeguards […]

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Unwrapping Creativity: Innovative Uses of Wrapping Paper in the B2B World

In the world of business-to-business (B2B) transactions, creativity often takes a backseat to practicality and efficiency. However, incorporating creativity into your B2B interactions – especially those involving brand visuals – can yield unexpected benefits, from strengthening relationships to boosting brand recognition. Whether you’re thinking about corporate gifting, unveiling a new product, celebrating an event or

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How to create professional looking packaging

For any consumer-facing brand, packaging plays a crucial role in capturing consumer attention and influencing purchasing decisions. A well-designed and professional-looking package can communicate the quality and value of your product, making it stand out from the crowd. Whether you’re a marketing professional (hi there, colleague ✨), a small business owner or an entrepreneur launching

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Filling the void: creating memorable unboxing experiences with void fill

If you’re part of an ecommerce business, you know that the unboxing experience can make or break your customers’ impression of your brand. It’s not just about the product itself, but how it’s presented when it arrives on their doorstep — and how it feels when that box is opened. Void fill refers to any

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Resource Roundup: Get inspired by good packaging design.

Custom packaging can be a powerful marketing tool for businesses, helping to differentiate a product and create a memorable customer experience. If you’re looking for inspiration for your custom packaging, here are some great resources to check out: By using these resources, you can find inspiration for custom packaging that sets your product apart and

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Branded social media posts can feel like a chore. Here’s how to fix that.

Social media can be a powerful marketing tool for businesses, but it can also feel like a never-ending chore to constantly come up with new content to post. Here are some tips for making the process of posting on social media feel like less of a chore:  By following these tips, you can make posting

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Why You Should Photograph Your Packaging (And How To Do It)

You’ve got 7 seconds (or less) to impress your potential customers with your packaging. In a world prolific with an overabundance of brands of every kind, there’s probably a few competitors for your product that are angling for those same eyes – which means that your packaging needs to pull a potential customer’s focus in

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Your Packaging Needs to be More Sustainable. Thankfully, It’s Not Hard to Do.

Here’s a sobering piece of data: in 2018, containers and packaging contributed 30% of community solid waste in the US. That’s 82.2 million tons of packaging that’s not getting repurposed or recycled, and that’s a problem. As e-commerce continues to explode year after year, the amount of packaging that we inevitably toss in the trash will only

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