how to recycle packaging the right way

How to Recycle Your Packaging (And Other Materials) the Right Way

As climate scientists around the globe continue to provide warnings of the grim outlook humanity may be facing over the coming decades, it is important that anyone who has the means to help improve environmental outcomes do their part in reducing our impact on the Earth. One of the easiest ways to have a positive …


How to Recycle Your Packaging (And Other Materials) the Right Way

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how to gain an instagram following for your business

How to Gain an Instagram Following for your Business

Since the development of the internet, advertising has changed dramatically in many different ways. Instead of trying to reach as many people as possible, marketing has become a process of refining and perfecting a selection of which individuals receive certain advertisements in order to maximize the amount of revenue per dollar spent. Advertising is now …


How to Gain an Instagram Following for your Business
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Staying Connected with your Customers During COVID-19

We are now into the summer of 2020, and the COVID-19 pandemic continues to grow both globally and in the United States. Depending on which state you’re in, restrictions on certain businesses have varied, with some lockdowns persisting much longer and restrictions much tighter than others. Regardless of where you live, if you’re a business …


Staying Connected with your Customers During COVID-19
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Plastic Bag Bans: Causes, Effects, and What to Consider

In the last several years, plastic bags have been a topic of hot debate for environmentalists, packaging producers and consumers, as well as politicians. Much of the concern around their use stems from their environmental effects, and many different organizations and individuals have taken a stance which calls for their taxation or even outright prohibition. …


Plastic Bag Bans: Causes, Effects, and What to Consider
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Colorful packaging design

The Importance of Color in Branding & Packaging Design

According to a study done by Loyola University Maryland, the human brain prioritizes its perception of color before both image and type recognition. Whether one attributes this to an evolutionary advantage or fluke of nature, the Loyola study is a good indicator as to how significant color actually is when it comes to branding and …


The Importance of Color in Branding & Packaging Design
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