When it comes to custom printed food paper such as sandwich wraps or tray liners, there are two main ways those in the packaging industry use to determine paper’s density or its’ thickness. These measurements are especially useful to those in the restaurant or catering business, as they try to establish which food service tissue […]
All About Custom Printed Food Paper Read More »
A restaurant’s packaging is an extension of its brand identity. Even if you’re a smaller business, you can effectively promote your company for very little cost simply by getting creative with your take out bags, sandwich wraps, and other custom food packaging items. Put a Name On It All of your restaurant’s food packaging should
Restaurant Branding Packaging Read More »
The value of shopping bags as a marketing tool cannot be overstated. A customer carrying a quality bag that commands attention acts as a billboard for the brands they love; they are telling the world “Shop here!” while conveying a feeling of specialness everywhere they go. With all the choices companies have to keep their
How Branded Retail Bags Help Convey Your Company’s Image Read More »
The world is filled with things for consumers to buy, and almost all of it is housed in custom packaging. This makes your product’s packaging very important in the customer’s decision-making process– to make sure it’s perfect; it pays to do your homework. Form or Function? The best packaging is actually both: it protects and
Design Your Perfect Packaging Read More »
Food provides you with more than just nutrients: smells and tastes evoke memories and stir emotions, creating a strong connection to what you’re eating. In packaging, the right visuals can mimic a whole range of feelings and draw customers to your product on an intimate level. Once you have a strong brand message, you can
Using the Emotional Connection to Food in Brand Packaging Read More »
