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Tag: small business

How to Grow Your Business in 2020

How to Grow Your Business in 2020

Whether it was improvements in technology, tax reforms, or consumer preferences, the United States business environment underwent numerous important transformations in 2019. U.S. GDP maintained a growth rate of at least 2% in three of four recorded quarters, and despite an ongoing trade war, most notably with China, 2020 is shaping up to be a productive year for businesses on a national scale. While there are certain aspects of a business that inherently limit or facilitate its expansion, there are…

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6 Ways to Improve Customer Loyalty

6 Ways to Improve Customer Loyalty

In 2019, the average consumer has the ability to pick and choose what they buy like never before. A massive shift of business into e-commerce, more efficient modes of shipping across the globe, as well as overall expansion of the economy have each played a role in giving power to buyers in every industry. In a matter of seconds, a single internet search gives one results for thousands of different varieties of the same product. In research published by management…

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How to Use Instagram to Grow Your Business

How to Use Instagram to Grow Your Business

Instagram has been around since 2010, and a lot has changed since its inception into the world of social media apps. Acquired by Facebook in 2012, Instagram started to focus on native advertising and began offering more promotional tools for businesses. While Instagram started out as an app to share pictures with friends, it has quickly grown into a business tool for all types of businesses and entrepreneurs. Retailers, restaurants, service-based companies, and self-employed influencers all utilize the various features…

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